Sunday, February 10, 2013

Dr Martens

Dr Martens have launched a customised artwork competition for their Glasgow Sauchiehall Street store. This is exclusively for GSA students and recent graduates. Winner will receive £1,500 including materials. Please see the brief for further details. Deadline for concept designs 18 February.

The Brief

This is an exclusive brief to Glasgow School of Art students and recent graduates. We have long admired the work of GSA students and as some of the most exciting and innovative artists within the Glasgow are we want you to look at bringing our brief to life, to represent modern Glaswegian art within the store.

Conceptualise and produce a piece of work to bring Glasgow to life in the store. The design should celebrate Glaswegian icons and be distinctively Dr Martens. We want you to build on our brand pillars of self expression, creativity, music and Britishness. Use our signature design feature such as the yellow welt stitch, ox-blood and black leather, Airwair heel loop, or the iconic 1460 boot silhouette as reference.
Your design will be presented behind the till point of our new store on Sauchiehall Street providing a focal point for visitors. depending on your chosen technique this will either be hung or applied directly onto the wall.
Students need to be mindful that whilst the displays need to be highly impactful, DM's is operating this event on a tight budget and therefore concepts need to be realistic with one eye on cost. Concept should be timeless in design and be able to be physically produced to a high standard so that they can stay in up for years to come.

Check out The Glasgow School of Art Facebook page for further information about the brief!
http://www.facebook.com/glasgowschoolofart



1 comment:

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